Why Franchise Films And Book Spinoffs Create Great Brand Partnerships

Franchise Films Are Proven Hits When a brand is looking for a feature film to partner with, whether for paid brand integration or to co-brand media, they are hoping for a guarantee that the film will be a success. The fact is, in the world of film, there are literally no guarantees. A film that…Read more Why Franchise Films And Book Spinoffs Create Great Brand Partnerships

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A Glimpse Into Franchise Power Of The Planet Of The Apes

The Magic Of Franchise Film Hits Many franchises from the past have recently returned to the big screen. Why? Because movie studios know they typically all but guarantee box office success. But not always, such as seen in in our post The Mummy: When A Franchise Launch Fails And The Future Of The Dark Universe.…Read more A Glimpse Into Franchise Power Of The Planet Of The Apes