3 Qualities To Look For In A Social Influencer

It Actually Is Like Rocket Science Social influencers are fast becoming powerful Internet marketing drivers as well as media-savvy entrepreneurs. They produce niche content, amass a large number of followers, and work with brands to promote relevant products to their audiences. It’s a strategy any major brand should have up its sleeve, but despite how…Read more 3 Qualities To Look For In A Social Influencer

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3 Things Brands Need To Understand About FTC Guidelines On Social Influencers

Some Helpful Insight To Understanding How Not To Be Liable If influencer marketing wasn’t already confusing enough, the FTC decided to make it even more confusing by releasing different regulations to better crack down on deceptive practices - and basically make sure consumers know they are being advertised to. In recent months, due to the…Read more 3 Things Brands Need To Understand About FTC Guidelines On Social Influencers

The FTC Takes On Social Influencer Sponsored Posts

The Crackdown Brands & Their Agencies Should Fear With influencer marketing on social media becoming increasingly popular over the last few years, it comes as no surprise that the practice would have to adapt to mainstream advertising regulations as it became more mainstream. As a result, the Federal Trade Commision (FTC), who regulates all things…Read more The FTC Takes On Social Influencer Sponsored Posts